Omer Atesmen [#76]: Inside the Vision of The Snow League...
Description
On today’s episode of the Sports Pundit Innovation Podcast, Leanne is joined by Omer Atesmen, CEO and Founder of The Snow League, an emerging global sports property reimagining the future of snow sports.
Omer shares his fascinating journey from Istanbul to California, spanning careers in engineering, business, and ad tech before turning his focus to building one of the most ambitious ventures in winter sport.
In this conversation, Leanne and Omer explore the origins and vision behind The Snow League, which aims to unify snow sports through an entertainment-driven, globally connected league model.
They discuss the operational challenges of launching a new sports property, the role of innovative partnerships, and Omer’s long-term goals around sustainability, athlete development, and global expansion (including the League’s upcoming event in China happening from the 4-6th December).

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